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Bethany Noel Mota (born November 7, 1995) is an American video blogger. Starting with her YouTube channel, Macbarbie07, created in 2009, she rose to fame for her , in which she shows her fashion and style purchases via the internet. She uploads videos of outfit ideas, makeup and hair tutorials, recipes, and do it yourself ideas. She has since expanded into her own fashion line at Aéropostale. She has gone on multiple tours, which she calls her " Motavatours" to meet and interact with fans. She also appeared on Season 19 of Dancing with the Stars.
In order to cultivate her fan following, she purchases prizes and awards to give them to fans who promote her videos. Her fans are called "Mota-vators". Besides her fashion-related videos, she also maintains a more personal account, which she uses to discuss whatever interests her. In 2014, she was selected to be among the content creators in YouTube's first advertising campaign. Mota has also appeared on YouTube's web show IMO, an opinion show aimed at teenagers. She also interviewed President Barack Obama on January 22, 2015 as part of a White House initiative to reach out to a broader audience following his 2015 State of the Union Address.
While resting from YouTube, Mota also became the founder and co-designer of Atom&Matter, a line of delicate jewelry meant for everyday use. The brand came to fruition in 2019. The brand's pieces are described by her as a symbol of personal growth and transformation. She believes it can be a good and a new way to reach those audiences who don't watch her or know who she is. "I want this to also appeal to them," she said. In November 2020, she was the subject of a NYT profile, "Can a YouTube Queen Like Bethany Mota Create a Jewelry Realm?" In February 2021, Bloomberg interviewed her for a podcast, "Mota Creates Sustainable Fine Jewelry."
Mota was named one of "The 25 Most Influential Teens of 2014" by Time magazine in 2014 and 2015.
Personal life
Since April 2017, Mota has been in a relationship with Emmy Award-winning Choreography and fellow YouTuber Dominic Sandoval.
Fashion career
She has partnered with J. C. Penney and Forever 21, and, in December 2013, she launched a clothing, perfume, and accessories line at Aéropostale, over which she retains creative control. She maintains a close relationship with her fans and incorporates their ideas into her fashion design. Teen Vogue called her style "laid-back-but-girly". New announcements are made first to her social media accounts, which Aéropostale credits with increasing interest among teenage girls. The Salt Lake Tribune described this relationship as unique, as both Mota and Aéropostale benefit in prestige from the deal, unlike traditional celebrity endorsements. As of June 2014, the retailer has yet to gain traction from these efforts. Forbes reports that the collection has delivered "high average prices and margins" but still underperformed.
Music
On October 13, 2014, she released a single, "Need You Right Now", with producer-vocalist Mike Tompkins. The song debuted in the Denmark top 40 record chart Tracklisten at number thirty. On February 10, 2015, the official music video was released on Tompkin's YouTube channel. On May 4, 2015, in an interview at YouTube's 10th anniversary's YT Fan Meet Up, Mota confirmed she is working on new music and possibly her debut studio album. In June 2015, a video of Bethany Mota singing "Flashlight" on Kurt Hugo Scheneider's YouTube channel was released, which has since amassed over 24 million views. In August 2015, Mota wrote her own song, "Be Who You Wanna Be", and uploaded it on her YouTube channel.
Other ventures
In January 2014, she embarked on a tour called the "Motavatour", across the United States. In March 2014, Mota reported on the Nickelodeon Kids' Choice Awards for Entertainment Tonight. Mota also served as a guest judge in season 13 of Project Runway. On September 4, 2014, Mota was announced as a competitor on the nineteenth season of Dancing with the Stars. She paired with five-time champion Derek Hough. Mota and Hough reached the finals but were eliminated on Night 1, finishing in 4th place. She has also given talks in October 2015 about anti-bullying as part of National Bullying Prevention Month. In 2016, it was announced that Mota would be publishing her first book, a memoir called Make Your Mind Up: My Guide to Finding Your Own Style, Life, and Motavation!. (2017). 9781501154492, Gallery Books. ISBN 9781501154492 Mota recently joined UNICEF Kid Power as a brand ambassador Kid Power Champion.
Dancing with the Stars performances
average: 36.27
Inaba Goodman J. Hough Tonioli 1 Jive / "Shake It Off" 8 8 8 8 Safe 2 Foxtrot / "All About That Bass" 8 9 8 8 Safe 3 Jazz / "Singin' in the Rain" 10 101 10 10 Safe 4 Rumba / "Try" 8 92 8 8 Safe 53 Hip-hop dance / "She Came to Give It to You" 8 84 8 8 No elimination 6 Tango / "Jealous (I Ain't with It)" 9 95 9 9 Safe 7 Paso doble / "Run Boy Run"
Team freestyle / "Black Widow"10
99
910
910
9Safe 8 Salsa / "Babalu"
Cha-cha-cha dance-off / "Really Don't Care"9
Awarded9
39
extra10
pointsSafe 9 Viennese Waltz / "Say You Love Me"
Trio Argentine tango / "Jungle"9
99
109
109
9Safe 10
Semi-finalsSamba / "I Want You Back"
Contemporary / "I Want You Back" (acoustic version)9
109
109
109
10Safe 11
FinalsJive / "Shake It Off"
Freestyle / "Revolution (District 78 Remix)"9
109
109
109
10
! style="background:#D1C571;"4th place 1 Score given by guest judge Kevin Hart in place of Goodman.
2The American public scored the dance in place of Goodman with the averaged score being counted alongside the three other judges.
3This week only, for "Partner Switch-Up" week, Mota performed with Mark Ballas instead of Hough. Hough performed with Sadie Robertson.
4Score given by guest judge Jessie J in place of Goodman.
5Score given by guest judge Pitbull in place of Goodman.
Artistry
Her debut single is generally Pop music and Dance music music, and has elements of electropop. The follow-up to "I Need You Right Now", is described as an evolution from her first single with a new sound exploring stripped down acoustic music.
Discography
2014 "Need You Right Now"
(feat. Mike Tompkins)30
Filmography
+ Film and television
! Year 2036
! Title
! Role
! Notes 2014 Project Runway Guest judge Season 13, episode 4 Dancing with the Stars Contestant on season 19 Finished in 4th place. 2018 Celebrity Undercover Boss Boss / Expert advisor on Celebrity Undercover Boss
Awards and nominations
External links
Categories: 1995 Births, American Fashion Designers, American People Of Mexican Descent, American People Of Portuguese Descent, Beauty And Makeup Youtubers, Diy Youtubers, Fashion Youtubers, Living People, Participants In American Reality Television Series, People From Los Banos, California, Streamy Award Winners, American Youtube Vloggers, Lifestyle Youtubers, Food And Cooking Youtubers, Shorty Award Winners, American Women Fashion Designers, 21st-century American Women, Youtubers From California
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